Samsung
ThrowBack Deals
ThrowBack Deals
Samsung

Samsung ThrowBack Deals
CCO: Douglas kozonoe (dogura)
CD: Guilherme Medici
AD: Renato Takahashi, Roger Yonaha, Jaime Bregantin
CW: Luísa Fochi, Jonathan Dennis, Leonardo Chiesi
Awards
WARC RANKING - Creative 100 - #46
Cannes Lions - Gold - Creative Commerce - Targeting, Insights & Personalisation
Cannes Lions - Silver - Creative Effectiveness - Breakthrough on a budget
Cannes Lions - Shortlist - Creative Commerce - Breakthrough on a Budget
Cannes Lions - Shortlist - Brand Experience & Activation - Customer Acquisition & Retention
(1st ever MRM Brazil and Samsung Brazil Gold Lion)
LIA - GRAND LIA - Creative Use of Data
LIA - Gold - Creative Use of Data - Data-led Targeting
LIA - Silver - Creative Use of Data - Data-led Creativity
LIA - Silver - Digital - Creativity in Commerce
LIA - Silver - Digital - Creative use of Data
LIA - Silver - Creative Strategy - Creative Use of Data
LIA - Silver - Evolution - Creativity in Commerce
LIA - Bronze - Creative Strategy - Customer Targeting
LIA - Bronze - Direct - Digital
LIA - Finalist - Direct - Loyalty Programs
(1st ever MRM Brazil Grand Lia)
D&AD - Wood Pencil - Commerce - Acquisition & Retention
D&AD - Wood Pencil - Commerce - Promotion
(1st ever MRM Brazil D&AD Pencils)
Andy Awards - Gold - Idea
(1st ever MRM Brazil Andy's)
EFFIE Awards LATAM - Gold - Seasonal Marketing
EFFIE Awards LATAM - Gold - Carpe diem
EFFIE Awards LATAM - Silver - E-commerce / Retail media
EFFIE Awards Brazil - Gold - Promotional Marketing
EFFIE Awards Brazil - Gold - Seasonal Marketing
EFFIE Awards Brazil - Bronze - Direct to Consumer
OneShow - Bronze - Creative Effectiveness
CLIO Awards - Silver - Creative Effectiveness
CLIO Awards - Bronze - Creative Strategy
New York Festivals - Gold - Direct - Targeted Mailing/Programmatic Mailing
New York Festivals - Silver - Direct - Use of data
New York Festivals - Bronze - Direct - Small Budget/Big Idea
(The only NYF Gold and Silver for Brazil in 2024)
Clio Awards - Shortlist - Creative Commerce - Acquisition & Retention
El Ojo - Gran Ojo - Creative Commerce
El Ojo - Gold - Creative Commerce
El Ojo - Gold - Direct
(1st ever MRM Brazil Gran Ojo)
Brazillian Creative Club - Silver - Digital
Brazillian Creative Club - Silver - Promotion & Direct Marketing
Top5 Most awarded Campaign of Brazil in 2024 - M&M
Top 10 Most awarded Campaign in Tech Sector in 2024- The Drum
Samsung ThrowBack Deals
CCO: Douglas kozonoe (dogura)
CD: Guilherme Medici
AD: Renato Takahashi, Roger Yonaha, Jaime Bregantin
CW: Luísa Fochi, Jonathan Dennis, Leonardo Chiesi
CCO: Douglas kozonoe (dogura)
CD: Guilherme Medici
AD: Renato Takahashi, Roger Yonaha, Jaime Bregantin
CW: Luísa Fochi, Jonathan Dennis, Leonardo Chiesi
Awards
WARC RANKING - Creative 100 - #46
Cannes Lions - Gold - Creative Commerce - Targeting, Insights & Personalisation
Cannes Lions - Silver - Creative Effectiveness - Breakthrough on a budget
Cannes Lions - Shortlist - Creative Commerce - Breakthrough on a Budget
Cannes Lions - Shortlist - Brand Experience & Activation - Customer Acquisition & Retention
(1st ever MRM Brazil and Samsung Brazil Gold Lion)
LIA - GRAND LIA - Creative Use of Data
LIA - Gold - Creative Use of Data - Data-led Targeting
LIA - Silver - Creative Use of Data - Data-led Creativity
LIA - Silver - Digital - Creativity in Commerce
LIA - Silver - Digital - Creative use of Data
LIA - Silver - Creative Strategy - Creative Use of Data
LIA - Silver - Evolution - Creativity in Commerce
LIA - Bronze - Creative Strategy - Customer Targeting
LIA - Bronze - Direct - Digital
LIA - Finalist - Direct - Loyalty Programs
(1st ever MRM Brazil Grand Lia)
D&AD - Wood Pencil - Commerce - Acquisition & Retention
D&AD - Wood Pencil - Commerce - Promotion
(1st ever MRM Brazil D&AD Pencils)
Andy Awards - Gold - Idea
(1st ever MRM Brazil Andy's)
EFFIE Awards LATAM - Gold - Seasonal Marketing
EFFIE Awards LATAM - Gold - Carpe diem
EFFIE Awards LATAM - Silver - E-commerce / Retail media
EFFIE Awards Brazil - Gold - Promotional Marketing
EFFIE Awards Brazil - Gold - Seasonal Marketing
EFFIE Awards Brazil - Bronze - Direct to Consumer
OneShow - Bronze - Creative Effectiveness
CLIO Awards - Silver - Creative Effectiveness
CLIO Awards - Bronze - Creative Strategy
New York Festivals - Gold - Direct - Targeted Mailing/Programmatic Mailing
New York Festivals - Silver - Direct - Use of data
New York Festivals - Bronze - Direct - Small Budget/Big Idea
(The only NYF Gold and Silver for Brazil in 2024)
Clio Awards - Shortlist - Creative Commerce - Acquisition & Retention
El Ojo - Gran Ojo - Creative Commerce
El Ojo - Gold - Creative Commerce
El Ojo - Gold - Direct
(1st ever MRM Brazil Gran Ojo)
Brazillian Creative Club - Silver - Digital
Brazillian Creative Club - Silver - Promotion & Direct Marketing
Top5 Most awarded Campaign of Brazil in 2024 - M&M
Top 10 Most awarded Campaign in Tech Sector in 2024- The Drum
WARC RANKING - Creative 100 - #46
Cannes Lions - Gold - Creative Commerce - Targeting, Insights & Personalisation
Cannes Lions - Silver - Creative Effectiveness - Breakthrough on a budget
Cannes Lions - Shortlist - Creative Commerce - Breakthrough on a Budget
Cannes Lions - Shortlist - Brand Experience & Activation - Customer Acquisition & Retention
(1st ever MRM Brazil and Samsung Brazil Gold Lion)
LIA - GRAND LIA - Creative Use of Data
LIA - Gold - Creative Use of Data - Data-led Targeting
LIA - Silver - Creative Use of Data - Data-led Creativity
LIA - Silver - Digital - Creativity in Commerce
LIA - Silver - Digital - Creative use of Data
LIA - Silver - Creative Strategy - Creative Use of Data
LIA - Silver - Evolution - Creativity in Commerce
LIA - Bronze - Creative Strategy - Customer Targeting
LIA - Bronze - Direct - Digital
LIA - Finalist - Direct - Loyalty Programs
(1st ever MRM Brazil Grand Lia)
D&AD - Wood Pencil - Commerce - Acquisition & Retention
D&AD - Wood Pencil - Commerce - Promotion
(1st ever MRM Brazil D&AD Pencils)
Andy Awards - Gold - Idea
(1st ever MRM Brazil Andy's)
EFFIE Awards LATAM - Gold - Seasonal Marketing
EFFIE Awards LATAM - Gold - Carpe diem
EFFIE Awards LATAM - Silver - E-commerce / Retail media
EFFIE Awards Brazil - Gold - Promotional Marketing
EFFIE Awards Brazil - Gold - Seasonal Marketing
EFFIE Awards Brazil - Bronze - Direct to Consumer
OneShow - Bronze - Creative Effectiveness
CLIO Awards - Silver - Creative Effectiveness
CLIO Awards - Bronze - Creative Strategy
New York Festivals - Gold - Direct - Targeted Mailing/Programmatic Mailing
New York Festivals - Silver - Direct - Use of data
New York Festivals - Bronze - Direct - Small Budget/Big Idea
(The only NYF Gold and Silver for Brazil in 2024)
Clio Awards - Shortlist - Creative Commerce - Acquisition & Retention
El Ojo - Gran Ojo - Creative Commerce
El Ojo - Gold - Creative Commerce
El Ojo - Gold - Direct
(1st ever MRM Brazil Gran Ojo)
Brazillian Creative Club - Silver - Digital
Brazillian Creative Club - Silver - Promotion & Direct Marketing
Top5 Most awarded Campaign of Brazil in 2024 - M&M
Top 10 Most awarded Campaign in Tech Sector in 2024- The Drum