Samsung
ThrowBack Deals


Samsung





Samsung ThrowBack Deals
CCO: Douglas kozonoe (dogura)
CD: Guilherme Medici
AD: Renato Takahashi, Roger Yonaha, Jaime Bregantin
CW: Luísa Fochi, Jonathan Dennis, Leonardo Chiesi
Awards
Cannes Lions - Gold - Creative Commerce - Targeting, Insights & Personalisation
Cannes Lions - Shortlist - Creative Commerce - Breakthrough on a Budget
Cannes Lions - Shortlist - Brand Experience & Activation - Customer Acquisition & Retention
(1st ever MRM Brazil and Samsung Brazil Gold Lion)
D&AD - Wood Pencil - Commerce - Acquisition & Retention
D&AD - Wood Pencil - Commmerce - Promotion
(1st ever MRM Brazil D&AD Pencils)
New York Festivals - Gold - Direct - Targeted Mailing/Programmatic Mailing
New York Festivals - Silver - Direct - Use of data
New York Festivals - Bronze - Direct - Small Budget/Big Idea
(The only NYF Gold and Silver for Brazil in 2024)
Clio Awards - Shortlist - Creative Commerce - Acquisition & Retention





ANTI-BULLYING SKIN


Samsung + Fortnite





Anti-Bullying Skin
CCO: Cláudio Lima
ECD: Douglas kozonoe (dogura)
CD: José Suaid
HA: Felipe Petroni
AD: Victor Ferreira
CW: Márcio Bittencourt
Awards
WARC RANKING - TOP 100 MEDIA LIST - #75
Cannes Lions - Silver - Media (1st ever Cheil Brazil's Lion)
Cannes Lions - Shortlist - Media
El Ojo de Iberoamerica - Bronze - Social
El Ojo de Iberoamerica - Bronze - Sustainable
El Ojo de Iberoamerica - Bronze - Media
Ad Stars - Bronze - PSA Others
Ad Stars - Shortlist - Brand Experience & Activation
Ad Stars - Shortlist - Social & Influencer
Ad Stars - Shortlist - Media
Wina Festival - Grand Prix - Promo & Activation
Wina Festival - Grand Prix - Better World
Wina Festival - Gold - Media




CRAZY FOR GOOD


Coca-Cola Global campaign



Coca-cola's global campaign
CD: Fred Saldanha
AD: Douglas Kozonoe (dogura) / Fernando Reis
CW: Fred Saldanha / Marcelo Padoca / Beto Cocito
Awards
Cannes Lions - Bronze - Film
Cannes Lions - Shortlist - Film Craft
El OJO - Silver - TV





WHOPPER FACE


Burger King




Burger King - WhopperFace
CD: Anselmo Ramos
AD: Douglas Kozonoe (dogura)
CW: Eduardo Marques
Awards
Cannes Lions - Silver - Outdoor
Cannes Lions - Silver - Direct
Cannes Lions - Bronze - Media
Cannes Lions - Bronze - Promo
Cannes Lions - Shortlist - Design
OneShow - Gold Pencil - Collateral
OneShow - Silver Pencil - Interactive Advertising
OneShow - 3 Merits
D&AD - Wood Pencil - Outdoor
LIA - Gold - Design
LIA - Silver - Non Traditional
LIA - Finalist - Digital
LIA - Finalist - The new category
CLIO Awards - Bronze - Innovative
El OJO - Grand Prix - Outdoor
Wave Festival - Grand Prix - Outdoor
Brazillian Creative Club - Gold





UNFORGETTABLE SONGS


Mares Films







Some of the artists: Jair Oliveira & Simoninha, Ana Julia Zambianchi, Android sem par, Trevisan (ex Teatro Mágico), Estevão Queiroga and many others.


Unforgettable Songs
CCO: Eduardo Battiston
ECD: Douglas Kozonoe (dogura)
CD: Ricardo Diniz
AD: Maicon Pinheiro
CW: Alexandre Freire
Awards
Cannes Lions - Shortlist - Entertainment for Music
Clio Music - Silver - Social Good
Clio Music - Bronze - Innovation
LIA - Silver - Branded Entretainment
LIA - Finalist - Music&Sound
El Ojo - Bronze - Content
Wave Festival - Silver - Cyber

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